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Trademark Help Pages
Daily Terms

Trademark

Definition:
A word, slogan, design, picture, or any other symbol used to identify and distinguish goods.

Trade Dress

Definition:
The totality of elements in which a product or service is packaged or presented, such as the shape and appearance of a product or container, or the cover of a book or magazine.

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Trademark Glossary Terms - helpful related terms

Watch List

Definition:
Official U.S. designation that describes the level of intellectual property problems in a given country; countries having some intellectual property problems.

Likelihood of Confusion

Definition:
A statutory basis for refusing registration of a trademark or service mark because it is likely to conflict with a mark or marks already registered or pendingbefore the USPTO.

Author

Definition:
Either the person who creates a copyrightable work or the employer of a person who creates a copyrightable work within the scope of employment.

1996 Accord

Definition:
China agreed 17 June 1996 to fulfill promises to the United States to close pirate CD plants; criminally prosecute those who violate intellectual property laws.

Intellectual Property

Definition:
Rights to certain information owned by a company or the company’s name, symbols registered to the company, or other intangibles. Examples include copyright, trademark, patents, etc.

Fair Use

Definition:
A defense to a charge of copyright or trademark infringement. For copyrights, U.S. courts consider four factors in determining if a fair use defense exists: the purpose and character of the disputed use; the nature of the copyrighted work; the importance of the portion used in relation to the work as a whole; and the effect of the use on the potential market for or value of the copyrighted work.